Pricing Your Home
When you price your home above its market value, fewer buyers will show interest in your property.
When you price your home below market value, you increase the number of interested buyers.
The Window Of Opportunity
Price Right… From The Start
When a home first goes on the market, there is an initial surge of interest that should be maximized. Therefore, your home should be priced realistically from the start.
This chart illustrates that most sales are made in the first four or five weeks a home is listed. Because all this activity happens so soon after a home is listed, it is a mistake to assume you can ‘test the waters' with an extremely high price and then later reduce it. Homes should be priced correctly, right from the start.